6th Annual Sports Sales Training Forum

  • Learn from Trainers and Peers
  • Build Your Sports Sales Acumen
  • Understand the New Tools and Techniques
  • Leave with Confidence to Sell More, Sell Better

This is not about breaking into sports. This is for the current sports sales professional looking to improve their acumen and get better. This is a no nonsense, hardcore day of sports sales training, so you can get back on the front office the next morning with a whole new gameplan of selling out the house.

For a small fee, you can be amongst your peers, learning some of the best practices and developing top-level skills from the franchise professionals who have their finger on the sports sales pulse. Each will provide time-tested methods to help you improve at your job, accelerating your acumen to move your career ahead in a single day's training course.

This is an exciting opportunity to increase the amount of sales training for your entire franchise sales staff in just one day. Your training budget won't take a massive hit, but you will be able to have your entire staff engage with other sport sales professionals, as well as several of the top speakers and sport sales thought leaders today.

Full Day of Sports Sales Training
Food & Beverage Included
Tour and Reception
Team Discounts


One Attendee: $300

5 Team Members: $1000

15 Team Members: $2500

Entire Team: $3000

The Sports Sales Training Forum is held in conjunction with the 30th Annual ALSD Conference and Tradeshow at the:

Sheraton Dallas Hotel
400 North Olive Street
Dallas, Texas 75201 USA

Special hotel rates are available for Sports Sales Training Forum at the host hotel.

2019 Sports Sales Training Forum Speakers

Brett Zalazki, Founder, Empowerment of a Salesperson
Empowerment of a Salesperson
Fan Experience Expert
7 Star Service
Training & Development Specialist, Lumina Practitioner & Certified facilitator
KayH Consulting Inc.
Neillie Leadership Group
Director of Program Development, Lead Consultant
Bryant Group Experience
Dennette Thornton, Director, Group Sales & Stadium Tours, Atlanta Falcons, Atlanta United, Mercedes-Benz Stadium
Director, Group Sales & Stadium Tours
Atlanta Falcons, Atlanta United, Mercedes-Benz Stadium
Jake Vernon, Vice President of Ticket Sales and Service, Minnesota Timberwolves and Lynx
Vice President of Ticket Sales and Service
Minnesota Timberwolves and Lynx
Senior Director, Consumer Sales
Philadelphia 76ers & New Jersey Devils
Nick Seckerson, Senior Director, Ticket Sales & Service, El Paso Chihuahuas
Senior Director, Ticket Sales & Service
El Paso Chihuahuas 
Co-Founder, Chief Learning Officer
Inspiration Sports Business Institute
Vice President of Training and Strategy
Tyson Group
Sold Out Seating (SOS)
Major League Sports Training & Power Body Language
Speaker, Author
“Why Can’t You’” Podcast Host
Adjunct Professor, Management
University of British Columbia

IDEAL Industries



Franklin Group
IDEAL Industries
Armored Things
Dimensional Innovations
Event Finders USA
3D Digital Venue
Hunden Strategic Partners
Magnetic 3D
Stage Front
Suite Experience Group
Drake's Organic Vodka
Smart Buffet Ware