ALSD Webinars

This ALSD Webinar features leaders from State Farm Arena and BB&T Center and the exceptional steps they are taking to ensure their facilities protect the health and safety of players, staff, and ultimately fans.


Sports venue operators face pressure to implement effective safety and disinfection protocols. While the mandate for trust is clear, leaders are inundated with ways to combat COVID-19. So what is the best approach?


Brett Unzicker from Samsung and Josh Kritzler from 4FRONT reveal the latest in-venue technology solutions to help retain and even generate new revenue in no-fan, partial-fan, or full-fan environments.

Chris Bailey of the Utah Jazz, Nick Wierciak of the St. Louis Blues, and Kelly Diamond from Vidyard discuss tactics for selling and servicing limited capacities, including how to integrate video as part of your sales strategy.

Ron Hecht of the Miami Dolphins and Zipwhip’s Matt Bruhn detail the most current trends in reaching the right fan, at the right time, with the right message through business texting – a communications channel with a 98% read rate.

Dan August of the LA Rams, Scott Spencer of SEG, and the ALSD’s Jared Frank discuss suite market trends and a technology to better sell single-event suites in response to those trends.

Casey Leppanen of the San Jose Sharks and Franklin Group USA’s Chris Bobal and Elisa Padilla review the keys to a successful marketing collaboration.

  The sports and entertainment venue marketplace will have to compete for fans’ attention