Jeff Morander joined the Association of Luxury Suite Directors (ALSD) as CEO in May 2022, after a rewarding career in professional sports.
With over 35 years senior management experience in the sports industry, Morander has worked for the Ottawa Senators (NHL), Phoenix/Arizona Coyotes (NHL), National Hockey League, Sacramento Kings (NBA) and Monarchs (WNBA); the Atlanta Hawks (NBA) and Thrashers (NHL); the Chicago Bears (NFL); the Houston Rockets (NBA) and Comets (WNBA); the Tampa Bay Lightning (NHL); the Atlanta Knights (IHL) and Hartford Whalers (NHL).
As CEO and minority owner of ALSD, Jeff’s focus in his first two years centered around people and technology, leading to top attendance for ALSD in NYC and for ALSD International in Manchester City. In 2022 and again in 2023, ALSD set records in their 33 year history. Moving forward, Morander will strategically evaluate other events including regional gatherings to strengthen relationships and meet increased demand. Additionally, to expand ALSD Consulting and continue to develop Membership and other growth opportunities with our partners. Morander graduated from Boston University with a degree in Business Administration.
Jeff and his family reside in Scottsdale, Arizona.
CEO
ALSD