Nicole Houin is the Senior Director of Premium Sales and Services for 313 Presents, Detroit’s premier live entertainment company.
In her role, Houin develops sales and service strategies for an array of premium products across all of 313 Presents’ venues including Little Caesars Arena, the Fox Theatre featuring Proud Partner Comerica Bank, Comerica Park, Pine Knob Music Theatre Presented by Proud Partners United Wholesale Mortgage, Trinity Health and Ally, Meadow Brook Amphitheatre presented by Proud Partner Oakland University Credit Union and Michigan Lottery Amphitheatre. Her responsibilities also include managing the sales team that provides service for premium seating owners of suites, loge boxes, hilltop and party boxes and season memberships.
Prior to joining 313 Presents, Houin served as the Director of Entertainment Sales and Services for Pistons Sports & Entertainment, LLC (PS&E), which included directing premium sales and products at PS&E’s venues; The Palace of Auburn Hills, Pine Knob Music Theatre, Meadow Brook Amphitheatre and Michigan Lottery Amphitheatre.
Houin is a native of Plymouth, IN and holds a bachelor’s degree Business Administration with an emphasis in Marketing, from the Colorado State University Pueblo.