Tom joined Canucks Sports & Entertainment (CSE) in early 2023, currently serving as the Director of Premium Sales & Experience. His team overseas all hospitality sales and membership experience for Vancouver Canucks hockey, live entertainment and special events at Roger’s Arena.
With a background in Hospitality, Project Management and Advertising Sales, he received his start in North American sports working with Vancouver Whitecaps FC in 2017. He joined the Club as their first Premium Sales Manager. Focusing on people development and community engagement, the Premium team built a robust portfolio of members and fans, increasing the revenue by over 200% in the first 3 years. With regular promotions, he left the Football Club in 2023 as Head of Business Development and Premium Hospitality, working alongside Premium Hospitality, Ticketing, Community, Corporate Partnerships, Football Operations, and Marketing.
He believes that sports organisations have the privilege and responsibility of being leaders in youth health and fitness, being a platform for civic and civil causes, philanthropic endeavors, customer success and to be a point of pride of their city and state. For that reason, Tom is also an active member of the social committee, believing you can only achieve those things with great people who feel trusted, appreciated, and aligned to the same mission.