The recent $100 million Ford Field renovation project included improving the fan experience with new LED video displays. The most unique part involved two super columns wrapped in LED technology, providing a full 360-degree view of digital content for branding and entertainment purposes. These video displays are much more than just brightness and pixel density. They also take into account the architecture of the space and turn a necessary support structure into a functional part of delivering entertainment and messages to fans. Daktronics worked closely with Ford Field to integrate these displays into the architecture as part of their overall entertainment.
Integrating more than 23,000 square feet of LED video displays provided great improvement to the overall experience at Angel Stadium.
The recent $100 million Ford Field renovation project included improving the fan experience with new LED video displays. The most unique part involved two super columns wrapped in LED technology, providing a full 360-degree view of digital content for branding and entertainment purposes. These video displays are much more than just brightness and pixel density. They also take into account the architecture of the space and turn a necessary support structure into a functional part of delivering entertainment and messages to fans. Daktronics worked closely with Ford Field to integrate these displays into the architecture as part of their overall entertainment.